Increasing public awareness in research from the perspective of a cancer care and support charity


Year:

Session type:

Jim Elliott

Macmillan Cancer Support, UK

Abstract

Increasing public awareness in research from the perspective of a cancer care and support charity

Macmillan Cancer Support is a charity that is committed to improving the lives of people affected by cancer. Macmillan’s research interests focus on the impact of cancer on everyday life (encompassing cancer survivorship) and involving people affected by cancer in research. We recognise the importance of raising public awareness and understanding of research from the dual perspectives of improving individual patient care and support through recruitment to research studies and improving the quality of the research though public engagement in the planning, design and execution of research. In this interactive session I will describe some the approaches used in Macmillan to raise public awareness of research and comment on the effectiveness of our and other organisations approaches as well as suggesting for debate a number of ways in which the research, clinical and patient and carer communities might further raise awareness.